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Paddy Power implementing Oracle E-Business Suite with System Dynamics

Posted on July 04, 2011 in News,

Paddy Power implementing Oracle E-Business Suite with System Dynamics

Irish Bookmaker, Paddy Power plc has selected System Dynamics, Ireland’s largest indigenous supplier of IT services and solutions, for the implementation of Oracle Financials, Purchasing and i-Procurement.

Paddy Power is a globally recognised company, and employs over 2500 staff and operates its bookmaking business in the UK, Ireland and Australia, spanning retail, online and tele-betting channels.

System Dynamics, an Oracle Gold Partner, will use Oracle Business Accelerators to deliver a tailored Oracle E-Business Suite implementation. The solution will provide the group with access to real time financial information, initially across its UK and Ireland business.

Dave Ellis, Paddy Power Project Manager, commented that “the implementation provides Paddy Power scalability and flexibility as it continues to grow its business. It will provide the group with greater control of expenditure across all its cost functions while simplifying and centralising its key accounting functions to achieve greater efficiencies”. 

Nigel Sylvester, UK Sales Director for System Dynamics, says “Working with Oracle Business Accelerators allows System Dynamics to ensure the rapid and seamless implementation of leading business process standards across the group. The approach enables the roll-out of a fully integrated solution appropriate to the needs of Paddy Power, while achieving significant savings in terms of speed of implementation and overall project costs”.